450 Yen for how many likes!!?? Just Don’t…

I’ve seen a few ads circulating on my Facebook groups lately. It was this flashy picture and it had about 7 different options to “buy” likes for your Facebook page. The currency was in yen (no big deal I have nothing against foreign currency… just make sure you are calculating the exchange properly). So… on […]

How to Respond to Negativity on social media

Let’s be honest here the internet isn’t a super friendly place. There is a lot of negativity out there and people are READY to offer up their opinions on everything. The good outweighs the bad usually but it’s out there trust me. The more active you are the more you open yourself up to it […]

Stats Part 2 of 3!

So part one I talked about stats and what they are. Next part I’m going into detail on how to read Facebook stats, WordPress stats, and other site stats; I’ll really detail what they mean. Ok. So you have all this information, what do you do with it? How can you really work to improve? […]

Stats… what are they… why do I need them? Part 1 of 3

Ok here we go!! Stats!! Yay everyone’s favorite subject in High School right??!!! Yeah right… I know it’s not something we really enjoy. But as a business owner, you really should be paying close attention to your stats. Throughout these I will be using Stats and insights interchangeably; really they are the same thing. Stats […]

Content, Content, Content! Part 2: Facebook

Part one was about your blog. Cliff notes version is make it personal, informative, and have fun! This time I’m talking about your business Facebook page. The trick to Facebook content is making it “shareable”. Now as with your blog this is not one size fits all, it will require work and lots of effort. […]

Blog: Is Social Media worth the effort?

Of course my opinion is going to be somewhat biased on this but there are overwhelming statistics that point the answer to YES! Now to be fair, if you are looking for immediate payoff you won’t usually find that with social media. Businesses need to remember that social media is a “long-term” investment. I put […]